What Is “Staging” A Home?
So what exactly is “staging” a home? Quite simply, staging a home is the act of making the property look the absolute best it can for potential buyers. This includes arranging décor and furniture in the areas you want to draw the most attention. The areas you should focus on include:
- Master Bathroom
- Living Room
- Master Bedroom
If you plan on showing off the whole home to prospective buyers, you should also spend some time tidying up additional bathrooms, bedrooms and living spaces.
While staging a home may seem like an arduous task, it’s important to keep in mind that potential buyers find it easier to see themselves in a staged home nearly 80 percent of the time.
What’s the Cost of Staging A Home?
So how much does it cost to stage a home? It depends on how much you’re willing and/or wanting to spend. For example, you can save a great deal of time and effort by hiring professional house stagers. However, you will may pay a heavy price for the convenience.
The average cost of a professional home stager is just over $800. And if you want a high-end professional stager, you can expect to shell out as much as $2,500.
Even if you go it alone and stage the home on your own, there are still plenty of costs you may incur. After you’ve cleared out the clutter, you’re probably going to need a place to store all the things you don’t want to sell or donate.
Storage units are great for holding and protecting your valuables. Smaller units can be rented for around $40 a month, while larger units can cost $200 a month or more. While this may not seem like much on the surface, the costs can add up quickly, especially if your home is on the market for months.
Furniture rental may also be something you need to consider when staging a home. After all, you don’t want a prospective buyer seeing a worn-out couch or pet-trashed chair in your living room. Again, depending upon how long your house is for sale, the cost of renting furniture can get quite high.
Tips for Staging Your Home
If you are going to stage a home on your own, here are some tips to keep in mind.
- Start with Important Rooms
When beginning to stage a home, always start with the important rooms first. Most staging experts agree that the room that is the most important to potential buyers is the living room. Start there. Once the living room is done, move on to the master bedroom and the kitchen.
Even if you plan on staging the entire inside of the home, these are the 3 most important rooms in the house to work on.
- Stage the Home for Buyers
When you are going through the staging process, it’s important to keep in mind who you are staging the home for – buyers. It’s incredibly likely the personal style of potential buyers is not the same as yours. So make sure you are staging the home for them.
When decorating, lean toward more simple, basic and classic styles. Declutter and rearrange furniture so that it’s easy for buyers to make their way around rooms and areas.
And be sure to remove any personal items that may be on walls, counters, shelves or tables. This includes marriage or family photos, awards and certificates, and religious items.
Keep your mind on the buyer’s eye and that’s what they will see!
- Don’t Forget the Outside
While you’re spending all this time staging the inside of your home, don’t forget about the outside! After all, the outside is the first thing potential buyers will see!
Be sure to clean all the windows and wash walkways and driveways. If you have a porch, tidy up the steps and consider adding a fresh welcome mat. And if you really feel like going the extra mile, you can plant new flowers, trim lawns and shrubbery, and even add landscape lighting.
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